Archives For EDLD 5305

A recent trip to a Home Depot reminded me of why so many people despise having to find a specific item in a big box store. According to the Home Depot website, my local store had several sets of the rubber leg tips that I needed to replace a worn out tip on our bike repair stand. When I walked into the store I immediately went over to the information desk to ask it they could tell me or direct me to where to find the leg tips. I even had the name and product code so I thought that the person at the desk could at least look it up and tell me what aisle I needed to begin my search. Unfortunately, the best that they could offer is the suggestion that this item could be in the “Tools” or “Hardware” area of the store. Unfortunately, “Tools” spans almost 4 isles and the “Hardware’ section is another set of 3-4 aisles right next to the Tools. As luck would it have the leg tips were on the very last aisle that I walked down and after close to thirty minutes of fruitless searching I determined that the leg tips in the cooler and size that I was hunting for were out of stock—even though the website indicated that they have at least 10 sets.

Since I didn’t find what I was looking for at Home Depot and I didn’t want to wait to order the items from Amazon I decided to stop by Ace Hardware the next day. According to the Ace Hardware site, there were at least 6 sets of leg tips in the size I needed in two different stores that were close by. I stopped at the first Ace Hardware and I was only in the store for a couple of seconds when the guy at the help desk said hello and ask me how he could help. I said I was looking for 1.5-inch leg tips and before I could finish explaining that knew that they had to be in stock, he said:

Yup, we have those – go down to isle 28 here on your left and when you turn right into the isle the leg tips will be hanging on the wall just a few feet into the aisle on your right. The size you are looking for should be at the top of the display. You will find both black and white leg tips in that size.

It took me less than 15 seconds to follow his instructions and find the leg tips that I needed and in less than a minute I was back up at the checkout. On the way out of the store, I was thinking to myself that I wouldn’t even bother looking at Home Depot even though they are closer then Ace and usually have lower prices. It just doesn’t make sense for them to make it so hard to do business with me by making it so hard to find what I was looking for. In contrast, Ace helped me to find what I needed by giving me very specific direction and guidance. Both stores have clearly marked aisles and are very well organized the difference is that the Ace people created a context or a guideline for me to find what I was looking for.

Are you making the same mistake as Home Depot on your blog or website? Are you expecting your user to find what they are looking for without creating a context or providing the necessary guidance to find your valuable information? A well-built landing page, context page, or organizational summary for a section on your site can go a long way to help your user to find all your valuable information. Just pointing them to your main page and expecting them to find everything by looking at your menu often isn’t enough. If you a have a major section on your site that has lots of parts then create a page that will provide a context and help guide you the user to the information that they may be looking for. Don’t make your user work so hard to find what they are looking for.

If you think about my Home Depot vs Ace Hardware experience, I am choosing to go with the company that didn’t make it hard for me to find what I was looking for. The Ace people guided me directly to where I needed to go and as a result, they will have my future business. There are fewer options when it comes to buying hardware so I imagine I may find myself at Home Depot again but on the Internet, there are so many more options when it comes to information. If you make it hard for your user to find what they are looking for on your site—chances are they won’t hang around for very long and they won’t be back.

Unfortunately, technology like the Citation Machine or other citation generation tools aren’t going to help you with the proper APA formatting of your citations and references unless you understand the fundamental APA rules and are able to use the official APA Publication Manual or at minimum use the Purdue OWL site to check and confirm the accuracy of what these tools generate. Yes, this is a bit of a paradox because these tools are intended to help you save time in citing your references. But if you don’t understand the basic rules or are not willing to spend some time to confirm that what these tools generate then you will run the risk of having significant errors. I also found that they can take more time to use then if you manually formatted the reference.

Lets consider the following reference example from the son of citation machine:

Livingston, J. A. (1997). Metacognition: An Overview. Retrieved from http://gse.buffalo.edu/fas/shuell/cep564/Metacog.htm

While this is very close to being correct it isn’t because the title is not formatted properly. The correct format according to APA is “Metacognition: An overview” – the letter “O” should not be capitalized. Small error but still an error.

Follow along the process of using one of these citation tools. There are a wide variety of citation tools that can help you generate this reference but I will deal with one of the more popular tools – Citation machine or Son of Citation Machine

When I go to the Citation Machine site I input the URL for this reference and this is what I get:

Metacognition: An Overview
http://gse.buffalo.edu/fas/shuell/cep564/Metacog.htm

The site prompted me to additional information like the author and dates and then it generated:

Livingston, J. A. (1997). Metacognition: An Overview. Retrieved November 30, 2016, from http://gse.buffalo.edu/fas/shuell/cep564/Metacog.htm

Unfortunately, the title format is wrong. Only the first word in the title should be capitalized. The second word “A” after the colon is also capitalized but the word “Overview” should not be capitalized.

Manually formatted based on the Purdue OWL site – https://owl.english.purdue.edu/owl/resource/560/10/

I used the Non-periodical Web Document or Report section since this is isn’t a blog post which recommended this format:

Author, A. A., & Author, B. B. (Date of publication). Title of document. Retrieved from http://Web address

Lets consider another example – a Youtube video:

Not Suited for School But Suited For Learning – https://youtu.be/clv2yr_UhDU

After setting the APA setting and selecting the Film tab the citation machine then asks me to fill in the following details:

Youtube Director

The first time I ran the citation machine I left it on Producer as the default and it generated a partial reference.

Youtube director result

I had to go back and fill in all the details again and select Writer in order for it to generate a complete reference.

Youtube write

Once I had the right role selected the citation machine generated:

Youtube write result

But this is still wrong. APA doesn’t require a role designation so you don’t need (Writer) in the reference and more significantly only the first letter in the title should be capitalized.

The correct reference is:

Harapnuik, D. (2011, September 4). Not suited for school but suited for learning [Video file]. Retrieved from https://youtu.be/clv2yr_UhDU

The problem with these types of tools is that they require you to fill in the blanks and if you just copy and past the title in from the Youtube page chances are the title capitalization required by APA won’t be met. Having to go back and forth as many times as I did to get a more accurate reference was also not very efficient. The formatting instructions on the Reference List: Electronic Sources (Web Publications) page of the Purdue OWL site points to an example that is easy enough to follow:

J Dean. (2008, May 7). When the self emerges: Is that me in the mirror? [Web log comment]. Retrieved from http://www.spring.org.uk/the1sttransport

Just need to remember to replace the Web log comment with Youtube and you will be good to go.

As much as I would like to hope these citation tools are useful they really aren’t and you still need to go to the APA Publication Manual, Purdue OWL site, or other style guide to check and see if the reference is actually correct – so why not just save yourself the time and start with the style guides.

If you really want to save some time on creating your Reference list for a larger literature review then I recommend that you bite the bullet and purchase the APA Style Guide and also use Zotero to house your references. The key to using Zotero effectively is to input the date into Zotero correctly and check it according to the APA style-guide. There are some quick tricks to getting content into Zotero that I will deal with in another post–but even with these tricks you still need to manually check the reference to make sure it adheres to APA formatting.

While I do recommend using the Purdue OWL site it really only covers the fundamentals and if you need to really dig down into the details of figuring out when to use the et al. or other unique APA features then you really do need to refer to the official APA Publication Manual.